Contact

Mobile

Print

Get instant updates on our mobile site (m.nytimes.com), which is designed for display on PDAs, smartphones and other handheld devices. In addition, our mobile apps for the iPhone, BlackBerry and Palm Pre provide device-specific views of the news.

Specs

  • Ad Opportunities

    iPhone/iTouch Newsreader App

    Preview | Specs

    Fixed home page and content targeted opportunities via fixed banner and full-page rich media interstitial


    The Scoop NYC iPhone/iTouch App

    Preview | Specs

    One month sponsorship featuring fixed banner ads and full-page rich media interstitials


    iPhone/iTouch Real Estate App

    Preview | Specs

    One month 25% SOV opportunity via fixed banner


    Android Newsreader App

    Preview | Specs

    Fixed home page and rotational opportunities via fixed banner


    BlackBerry Newsreader App

    Preview | Specs

    One month 25% SOV opportunity via fixed banner


    DealBook BlackBerry App

    Preview | Specs

    One month 100% SOV opportunity via fixed banner


    Palm Pre Newsreader App

    Preview | Specs

    Two month 100% SOV opportunity via fixed banner


    Mobile Site

    Preview | Specs

    Fixed home page and content targeted opportunities via fixed banner

  • Audience

    New York Times Mobile products attract a younger, more affluent, more educated audience than the average mobile site.

        Unique Audience Composition Index
    Gender Male 3,690,000 66% 136
      Female 1,944,000 35% 67
             
    Age 18-24 1,292,000 23% 187
      25-34 1,700,000 30% 173
      35-44 1,141,000 20% 121
      45-54 651,000 12% 63
             
    Household Income $100,000+ 2,653,000 47% 173
             
    Education Bachelor's degree 1,875,000 33% 143
      Graduate degree 1,442,000 26% 205
             
    Employment Status Employed full-time 3,418,000 61% 151
      Full-time student 629,000 11% 106
             

    Source: ComScore MobiLens, June 2011